KoAnn Vikoren Skrzyniarz
CEO of Sustainable Life Media and Sustainable Brands
Talking about: choosing Activating Purpose as this year’s Sustainable Brands theme
Koann is the Founder and CEO of Sustainable Life Media and Sustainable Brands whose involvement with the intersection of environmental and human issues in business dates back to the mid-1980s when she launched international conferences on improving log utilization, reducing Waste Paper, and eliminating ozone-layer destroying chemicals (CFCs).
Throughout her career she has been engaged in testing the connection between purpose driven leadership and competitive bottom line performance. As a result, her teams have consistently outperformed peers in both growth and profitability. Since 2003, she has devoted her full attention to the emerging field of social and environmental sustainability, launching Sustainable Life Media in 2004. She has helped various media entrepreneurs and NGO's including Sierra Club and Greenbiz.com establish their own paths to effectiveness and economic sustainability.
In 2005, she produced the First International Conference on Cradle to Cradle Design in Practice with Bill McDonough, Michael Braungart, Peter Senge and others. In 2006, she launched what has now become Sustainablebrands.com and in 2007, the widely respected Sustainable Brands Conference.